‘Every so often a client comes along who you simply have to work with. In this case the client was Comte De Grasse, a new luxury drinks brand. Their incredible story of Bhagath Reddy, an inspirational Indian who came from a rag trade background and took over a derelict perfumery and converted it into a distillery in Grasse, the south of France. The first product to be launched was the magnificent 44ºN gin.’

Creative Director: James-Lee Duffy
Photographer: Christoffer Rudquist